# Benidorm TV programme has tourists flocking

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 It’s downright amazing how susceptible we are to the power of suggestion – especially when that suggestion is of hot sandy beaches, shimmering seas and scandalous behaviour.
 
 The Brits are certainly not immune, as has been proven to the great satisfaction of booking agents in recent weeks. This time the ‘suggestion’ came from ‘Benidorm’, the very epitome of beach resort raunch.
 
 Now starting its 5th season, the first new episode of ‘Benidorm’ aired on ITV Friday 24 February and set off a remarkable surge of activity in the online travel booking industry. According to surveys by travelsupermarket.com, the number of searches for Benidorm and vicinity jumped by 159% just in the hour from 9-10pm that the show was on the air. (Presumably viewers assessed their travel options during the commercials).
 FULLER STORY AT http://www.allcostablanca.info/benidorm-tv-programme-has-tourists-flocking